摘要
近年来,随着国潮文化的兴起,中国传统古风服饰受到越来越多人的青睐,古风服饰市场需求旺盛,越来越多的服装生产和零售企业加入,促使古风服饰供应链不断扩张和变化,产生了诸多问题。古衣APP作为集产销于一体的古风服饰供应平台,要想提高市场竞争力,实现低成本、高质量、柔性生产、快速反应的目标,就必须依靠科学的供应商选择及评价模式来寻找优秀的合作伙伴。在古风服饰市场迅速发展、相关电商平台不断崛起的背景下,文中以当下的古风服饰市场现状为依据,阐明了供应商选择与评价的重要性,然后通过市场现状确定相关指标,用AHP法确定每一个指标的权重,最后将其与TOPSIS法相结合,确定最佳供应商。
In recent years,with the rise of Guochao culture,traditional Chinese ancient costume has received more and more favor from people,resulting in great demand of antique clothing market,and the addition of more and more clothing manufacturers and retailers is continuously expanding and changing the antique clothing supply chain,which caused many problems.As an antique clothing supply platform with the integration of production and marketing,Guyi APP will improve the market competitiveness and achieve the goals of low cost,high quality,flexible production and quick response,as long as a scientific supplier selection and evaluation model is adopted to look for excellent partners.Under the background of the rapid development of antique clothing market and the sharp rise of related e-commerce platforms,this paper clarifies the importance of the supplier selection and evaluation on the basis of the current situation of antique clothing market,then determines relaed indicators according to current situation,uses AHP method to determine the weight of each indicator,and finally selects the optimal supplier by combining with TOPSIS method.
作者
罗杰
刘芬
李霞
孙佳硕
祝玉华
LUO Jie;LIU Fen;LI Xia;SUN Jia-shuo;ZHU Yu-hua(Central South University of Forestry and Technology,Changsha 410004,China)
出处
《物流工程与管理》
2022年第7期72-75,93,共5页
Logistics Engineering and Management
基金
湖南省大学生创新创业训练计划项目(编号:S202010538064X)。
