摘要
从产业融合经济发展的角度看,需要重新界定体育产业的性质和旅游业的性质,从资源和技术条件等多方面提高双方产业融合的效果。产业融合需要增加资产的共同性,重新解释体育与旅游消费事业的结构,提出技术、商业、市场的融合方案,最终在相关部门方面作出改革,根据实际情况推出政策标准,从多个角度提出旅游产业与体育产业融合的发展方案。该文主要针对羌区体育旅游产业融合的现实困境和发展路径进行深入研究,综合现实需求提出了完善意见。
From the perspective of economic development of industrial integration,it is necessary to redefine the nature of sports industry and tourism,and improve the effect of industrial integration from various aspects such as resources and technical conditions.Industrial integration needs to increase the commonality of assets,reexplain the structure of sports and tourism consumption,put forward a plan for the integration of technology,commerce and market,and finally make reforms in relevant departments and introduce policy standards according to the actual situation.The development plan of the integration of tourism industry and sports industry should be put forward from many angles.This paper mainly makes an in-depth study on the realistic predicament and development path of the integration of sports tourism industry in Qiang District,and puts forward some suggestions on the integration of practical needs.
作者
都慧慧
毛淑娟
DU Huihui;MAO Shujuan(College of Physical Education and Health,Aba Teachers University,Aba Prefecture,Sichuan Province,623002 China;Anyang Preschool Education College,Anyang,Henan Province,456150 China)
出处
《当代体育科技》
2022年第9期105-107,共3页
Contemporary Sports Technology
基金
四川省绵阳市哲学社会科学重点基地-四川体育产业与公共服务研究中心2021年度课题(项目名称:羌区体育旅游产业融合的现实困境和发展路径研究,项目编号:SCTY2021YB05)。
关键词
羌区体育旅游产业融合
发展方案
研究路径
体育旅游
Integration of sports tourism industry in Qiang district
Development plan
Research path
Sports tourism
