摘要
以新媒体为切入点开展问卷调查,结合线上-线下科普试点,总结了消防科普新媒体运营策略,分析了中小学家庭消防安全现状,探索了辐射交互型消防科普模式。问卷调查结果显示,通过图文及视频形式科普与生活相关的消防知识最受用户喜爱,与专业机构合作能够有效提升科普成效。层次分析结果表明,中小学家庭消防安全现状仍有待提高,对于消防安全的高期望与未付诸行动的现状形成主要矛盾,学校被家长寄予消防教育的厚望。本研究将校园科普活动与新媒体相结合,实践证明该模式能够有效提高新媒体平台的关注度和点击量,实现全家学习的辐射型科普效果,推动建设"人人想科普、敢科普、会科普"的消防科普环境。
This study takes the new media as the breakthrough point, carries out questionnaires and combines the online-of line science popularization activities. Finally, this research summarizes the operation strategies of fire science popularization based on new media, analyzes the current situation of family fire safety, and explores the radiation interactive fire science popularization mode. The questionnaire survey shows that popularizing life-related fire knowledge in the form of graphics and video is the most popular among users, and cooperation with professional institutions can effectively improve the effectiveness of science popularization. The analytic hierarchy process is applied to analyze the current situation of family fire safety.The results show that the high expectation for fire safety and the current situation of inaction have become the main contradiction, and the primary and secondary school is expected by parents for fire knowledge education. This study combines campus fire science popularization activities with new media. Practice has proved that this model can effectively improve the attention and hits of the new media platform, and form a radiation science popularization effect for the whole family, and promote the construction of the fire science popularization environment of "everyone wants popularize, everyone dares popularize, and everyone masters popularize".
作者
杨天奇
邹嫣嫣
王喆
李开源
YANG Tian-qi;ZOU Yan-yan;WANG Zhe;LI Kai-yuan(School of science and Emergency Management,Wuhan University of Technology,Hubei Wuhan 430070,China)
出处
《消防科学与技术》
CAS
北大核心
2022年第2期275-278,289,共5页
Fire Science and Technology
基金
中国消防协会消防科普课题研究项目(ZGXFKP2020002)
中国科协“打造全国学会科普品牌专项”项目(2021qmkxsz-02)。
关键词
高校
中小学
家庭
消防科普
新媒体
问卷调查
colleges and universities
primary and middle school
family
fire science popularization
new media
questionnaire
