摘要
近些年,随着我国社会经济不断进步和发展,我国科技水平也逐渐提升,在当前科技水平不断提升的时代,互联网已经成为推动社会进步的重要方式之一,并且已经普及到了我们的生活当中。因此,本文主要对当前电力企业在新媒体技术下营销方面存在的主要问题和策略进行分析和讨论,以实现电力企业经济的可持续发展。
In recent years,with the continuous progress and development of China’s society and economy,the level of science and technology in China has gradually improved.In the current era when the level of science and technology is constantly improving,the Internet has become one of the important ways to promote social progress,and it has become popular in our lives.Therefore,this article mainly analyzes and discusses the main problems and strategies of the current electric power enterprise in the marketing of new media technology,so as to realize the sustainable development of the electric power enterprise’s economy.
作者
任秋业
季溢贤
Ren Qiu-ye;Ji Yi-xian(State Grid Jiangsu Electric Power Co.,Ltd.Zhenjiang Power Supply Branch,Zhenjiang 212000,Jiangsu Province,China)
出处
《科学与信息化》
2021年第29期53-56,共4页
Technology and Information
关键词
新媒体
电力企业
营销策略
new media
electric power enterprise
marketing strategy