摘要
广告作为信息传播的主要途径之一,已经是人们生活中不可或缺的一部分。基于此,项目组设计了一种新型的翻面广告牌,共有三面翻面、四面展示,能变换12幅广告画面,结构简单、机械性能较好,外形整洁、美观,整体较小,不占用空间,有较大的实用价值与现实意义。该广告牌整体小,主要适用于商业街、公园、广场等人流量大的场所。研究表明:该广告牌的最大优点是充分利用有限的空间,传播足够多的信息,可以在有限的空间上提高广告的冲击力,并且广告运动的形式可提高广告的轰击效应。
As one of the main ways of information dissemination,advertising has become an indispensable part of people's life.Based on this,the project team designed a new type of flip billboard,which has three flip sides and four sides display,and can transform 12 advertising pictures.It has simple structure,good mechanical performance,clean and beautiful appearance,small overall size,and does not occupy space.It has great practical value and practical significance.The billboard is small as a whole,which is mainly suitable for commercial streets,parks,squares and other places with large flow.Research shows that:the biggest advantage of the billboard is to make full use of the limited space,spread enough information,can improve the impact of advertising in the limited space,and the form of advertising campaign can improve the bombardment effect of advertising.
作者
何靖文
胡远忠
付俊伟
曹泳靖
戴永祺
黄子鹏
He Jingwen;Hu Yuanzhong;Fu Junwei;Cao Yongjing;Dai Yongqi;Huang Zipeng(School of mechanical and power engineering,Guangdong Ocean University,Guangdong Zhanjiang524088)
出处
《南方农机》
2021年第14期128-131,共4页
基金
国家级大学生创新创业训练计划项目资助(201910566011)。