摘要
随着新媒体的运用普及,学术期刊的出版与传播发生着深刻变化,具有传播渠道内容形式多样化、传播主体多元化、传播互动及服务个性化等特点,但也存在学术期刊媒体融合程度偏低、新媒体传播中审核把关功能弱化、著作权保护困难等问题。新媒体时代学术期刊编辑应当革新传播理念、树立全媒体传播思维;培养多种技能、增强协同意识;优化内容建设、提升服务能力;强化主体意识、做好把关人,营造风清气正的期刊新媒体传播环境,使学术传播焕发新的活力。
With the popularization of new media,the publishing and communicating of academic journals are changing correspondingly with the features of diversities of communicating channels and communicator as well as the interactivity of communicating also the personalized service,etc...However,there also exist some problems:the integration level of academic journals and new media is still uneven,the weakening in supervision,difficulties in copyright protection.Thus,editors in the new media era should reform the communication concepts,establish omnimedia communicating idea,develop a variety of skills so to enhance the consciousnesses in cooperation,optimize content construction to improve the ability of service,strengthen the sense of participation so to perform as qualified gatekeepers.Finally,editors should create a clean and upright environment in new media era for journals and strive to boost the scholarly communication the spread of academic so to rejuvenating the academia.
作者
周春娟
何苗苗
温优华
Zhou Chunjuan;He Miaomiao;Wen Youhua(Editorial Department,Hanshan Normal University,Chaozhou 521041,Guangdong,China;Editorial Department,Yili Normal University,Yining 835000,Xinjiang,China)
基金
2020年广东省高校学报研究会资助项目“新媒体时代学术期刊编辑的价值重构和责任担当”(20200411)
2020年广东省科学技术期刊编辑学会基金项目“5G时代下科技期刊传播力建设研究”(202048)
2016年伊犁师范学院科研项目“数字化环境中新疆高校学报传播方式变革及应对策略”(2016YSYB12)。
关键词
新媒体
学术期刊编辑
学术传播
角色重构
责任担当
new media
editor
academic communication
roles reconstruction
responsibility to act
