摘要
基于百度指数平台分享的网络关注度数据,以世界遗产地龙门石窟为案例地,分析2019年龙门石窟景区的时空分布特征,通过多元逐步回归分析,探究龙门石窟网络关注度的影响因素。结果显示:龙门石窟周内关注度的峰值出现在周四和周五,符合相关研究的“日前兆效应”;年内月关注度呈现出“三峰形”曲线特征,主高峰在4月,这和洛阳年度“牡丹文化节”游客峰值期相吻合;景区节假日网络关注度呈现明显的“井喷效应”。影响龙门石窟网络关注度的因素主要有客源地省份的人口规模、客源地省份和目的地省份之间的经济联系强度、客源地省份的人均GDP。
Based on the data of Internet attention shared by Baidu Index platform,this paper takes Longmen Grottoes,the world heritage site,as a case to analyze the spatial and temporal distribution characteristics of the scenic spots in 2019,and explore the influencing factors of Longmen Grottoes Internet attention through multiple stepwise regression analysis.The results show that the peak of weekly attention of Longmen Grottoes appears on Thursdays and Fridays,which is in line with the“diurnal precursor effect”of related studies;the monthly attention presents a“three peak”curve feature,with the main peak in April,which coincides with the peak period of tourists in Luoyang’s annual“Peony Culture Festival”;the network attention of the scenic spots on holidays presents an obvious“blowout effect”.The major factors that affect the network attention of Longmen Grottoes include the population size and the per capita GPD of the source provinces,and the intensity of the economic connection between the source and destination provinces.
作者
雷家琳
耿庆汇
Lei Jialin;Geng Qinghui(School of Tourism and Geographical Sciences,Qingdao University,Qingdao 266000,China)
出处
《洛阳师范学院学报》
2021年第6期38-41,共4页
Journal of Luoyang Normal University
关键词
龙门石窟
网络关注度
时空特征
影响因素
Longmen Grottoes
network attention
spatial and temporal characteristics
influencing factors
