摘要
当今B2C酒类商品零售态势的发展背景之中,酒类快递模式兴起。电商酒类销售渠道成交数量迅速增长,导致大量泡沫、胶带、发泡纸充斥着整个酒类快递包装。此类酒类快递包装形式,对业务链源头的厂家和业务链末端的客户群体来说,均是弊大于利,更带来生态失衡、资源损耗等不利后果。本文以酒类快递包装为设计本体,运用瓦楞纸在材料、性能、工艺等方面的特质,进行产品包装创新实践。探索瓦楞纸在酒类快递包装中的生态性、稳定性、应用性,以期对瓦楞纸包装应用于易损坏品类快递包装以及绿色包装相关方面提供可借鉴价值。
E-commerce liquor sales channel transaction volume has increased rapidly,resulting in a large number of foam,tape,foam paper filled with the entire wine express package,This kind of express packaging of wine will do more harm than good to the manufacturers at the source of the business chain and the customer groups at the end of the business chain,Moreover,it will bring adverse consequences such as ecological imbalance and resource loss,In this paper,wine express packaging as the design benchmark,using corrugated in material,performance,technology and other characteristics,product packaging innovation practice,The ecology and stability of corrugated paper in wine express package are explored in order to provide reference value for the application of corrugated paper in express package of vulnerable categories.
作者
陈勇军
CHEN Yong-jun(Shenzhen Technology University,Shenzhen 5187781,China;Wuhan University of Technology,Wuhan 430065,China;Shenzhen Tongchuang Menggong Cultural Creative Co.,Ltd.,Shenzhen 5187781,China)
出处
《绿色包装》
2021年第5期35-39,共5页
Green Packaging
基金
2019深圳技术大学教改项目(202018666601028)。
关键词
酒类快递包装
瓦楞纸
绿色包装
生态包装
express packaging for wine
corrugated paper
green package
ecological packaging
