摘要
当前,我国在"文旅融合"背景下大力发展文化创意产业已然成为一个热点和一门"显学"。但是一个不争的事实是,中国大陆地区的文化创意产业目前仍处于"初级阶段",针对作为文化创意产业重要一环的文化创意设计还缺乏系统、深入的理论探讨。本文采用原始文献解读、理论分析与互证、典型案例分析的研究方法,试图以一种动态的思维来阐述、诠释蔡元培的"美育"思想对于当下中国发展文化创意设计的指导意义。本文认为,"美育"之于蔡元培,不仅仅是关乎视觉物像的"美育",更是关涉到内在"叙事"的"美育";不仅是"造物"的"美育",更是"赏物"的"美育"。他的"美育"思想承继着中国文化传统,并在当下文化创意产业、文化创意设计背景下焕发出蓬勃生机。
At present, under the background of "Culture and Tourism Integration", it has become a "prominent learning" to develop cultural and creative industries. However, it is an indisputable fact that the cultural creative industry in Chinese mainland is still at the initial stage. This paper uses the research methods of original literature interpretation, theoretical analysis and mutual evidence, and typical case analysis, trying to explain the guiding significance of CAI Yuanpei’s "Aesthetic Education" thought for the development of cultural and creative design in China. This paper holds that "Aesthetic Education" to CAI Yuanpei is not only about the "Aesthetic Education"of visual images, but also the internal "Narrative". It is not only the aesthetic education of "Creation", but also the "Appreciation". The "Aesthetic Education" inherits the Chinese cultural tradition, and is full of vitality in the cultural creative industry.
作者
张琪
ZHANG Qi(School of Humanities and Joumalism,Xiamen University Tan Kah Kee College,Zhangzhou,Fujian,363105)
出处
《艺术生活》
2020年第4期33-40,共8页
Art & Life
基金
2020年度教育部人文社会科学研究一般项目资助《民国设计史研究——设计,文化,启蒙(1912-1949)》(项目编号:20YJC760129)阶段成果。
关键词
文化创意设计
蔡元培
美育
赏物
叙事
cultural and creative Industries
CAI Yuanpei
Aesthetic Education
Appreciation
Narrative
