摘要
作为乡村振兴过程中品质化和特色化住宿产品的代表,乡村民宿已然成为近年来谈论美丽乡村的标配,如何在政府的宏观规划下、民宿协会的科学引导下、商业模式的创新下、利益主体的本地化下走出一条独特的发展之路,成为当前亟待研究的问题。
As the representative of quality and characteristic accommodation products in the process of rural revitalization,rural homestay has become the standard of talking about beautiful villages in recent years.How to find a unique way of development under the macro planning of the government,the scientific guidance of the homestay association,the innovation of business model,and the localization of interest subjects has become an urgent problem.
作者
张季云
Zhang Jiyun(Nantong Vocational University,Nantong,Jiangsu,226001)
出处
《市场周刊》
2020年第8期36-37,共2页
Market Weekly
基金
江苏省高教学会产教融合课题“乡村振兴战略下,高职旅游创新创业型人才培养的路径研究”(项目编号:CGRH2019032)
江苏省现代教育技术研究课题“‘互联网+民宿’背景下,高职旅游创新人才培养的路径研究”(项目编号:2019-R76434)。
关键词
乡村民宿
创新发展
路径
rural homestay
innovative development
path