摘要
以现代儿童服装设计与装饰元素相结合为研究主题,针对当前儿童服装市场现状下的服装风格差异性的问题,运用童装设计中的装饰元素审美特征概念研究的方法,发现目前儿童服装设计中的风格内容和发展方向的定位呈稳步升级的态势。指出国内儿童服装品牌要从童装设计流行趋势中设计其装饰元素。还从童装市场现状、童装品牌风格和流行趋势等方面总结了儿童服装中装饰元素风格的应用,为我国童装市场的发展方向提供构思和设计参考,并结合当下童装设计进行传承发展,以提高童装品牌的竞争力。指出儿童的服装设计应该更全面的适应当下消费者的需要和市场流行趋势的变换。
Taking the combination of modern children’s clothing design and decorative elements as the research subject,in view of the difference problem of clothing style in current children’s clothing market,the research method of aesthetic features of decorative elements in the design of children’s clothing was adopted.It was found that the positioning of the style content and the development direction in children’s clothing design was steadily upgarding.It was pointed out that domestic children’s clothing brands should design their decorative elements from the trend of children’s clothing design.The application of decorative element style in children’s clothing was summarized from the present situation of children’s clothing market,children’s clothing brand style and popular trend.It could provide the conception and design reference for the development of Chinese children’s wear market.The inheritance and development were carried out in combination with the current children’s wear design to improve the competitiveness of children’s wear brand.Children’s clothing design should be more comprehensive to meet the needs of current consumers and the change of market trends.
作者
李怡丽
陈晓玲
LI Yi-li;CHEN Xiao-ling(College of Textile and Garment,Hunan Institute of Engineering,Xiangtan 411201,China)
出处
《纺织科技进展》
CAS
2020年第8期55-58,共4页
Progress in Textile Science & Technology
基金
湖南工程学院研究生科技创新课题(校教字〔2018〕107号)。
关键词
童装市场现状
童装设计
装饰风格元素
童装品牌
market situation
children’s wear design
decorative element
children′s wear brand
