摘要
伴随着社会科学技术的不断发展,人们对于手机、电脑的依赖也不断增加,利用互联网平台就可以接收到实时的新闻与社会热点关注话题。互联网技术的发展,为数字媒体艺术提供了新的发展机遇,也为现代广告设计增添了新的活力。将数字媒体艺术与现代广告设计进行结合,一方面有助于拓展现代广告设计的发展空间,降低成本;另一方面也能够有效地拓宽广告公司的宣传路径。因此,本研究结合了数字媒体艺术与现代广告设计,探究二者的有效融合,以提供一定的参考。
With the continuous development of science and technology,people's reliance on mobile phones and computers has been increasing.Using the Internet platform,they can receive real-time news and social hot topics.The development of Internet technology has provided new development opportunities for digital media art and also added new vitality to modern advertising design.Combining digital media art with modern advertising design will help to expand the development space of modern advertising design and reduce costs.On the other hand,it will also effectively broaden the promotion path of advertising companies.Therefore,combining digital media art and modern advertising design,this study explores the effective integration of the two to provide a certain reference.
出处
《科教文汇》
2020年第19期72-73,共2页
Journal of Science and Education