摘要
在"互联网+"时代,国家大力支持文化创意产业的发展,这不仅促进了文化产业活力的增长,还创造了更多教学与实践机会,为大学生通过技术、作品、专利等成果转化实现自主创业提供契机。围绕大学生创意设计成果的转化现状展开分析,系统综述了国内创意设计成果转化的研究现状,探讨了成果转化的模式、存在的问题及优化对策,为推进艺术设计教育教学实践的发展,培养知识型、高技能、创新型的创意设计人才,发挥一定的指导作用。
In the "Internet +" era, the state has been vigorously supporting the development of cultural and creative industries, which has not only enhanced the vitality of the cultural industry, but also created more teaching and practice opportunities, providing opportunities for college students to achieve self-employment through technology, works, patents and other achievements. This study focuses on the analysis of the transformation status of college students’ creative design achievements, offers a systematic literature review on the research status of the transformation of domestic creative designs, explores the transformation mode, existing problems and optimizing strategy, and plays certain guiding role in promoting the development of art design education and teaching practice and cultivating knowledge-based, high-skilled and innovative creative design talents.
作者
宗利永
周珊
ZONG Liyong;ZHOU Shan(Department of Cultural Management,Shanghai Publishing and Printing College,Shanghai 200093,China;College of Communication and Art Design,University of Shanghai for Science and Technology,Shanghai 200093,China)
出处
《创新与创业教育》
2020年第2期66-70,共5页
Journal of Innovation and Entrepreneurship Education
基金
教育部人文社会科学研究青年基金项目“创意产业众包社区智力资源的配置效率测度及优化对策研究”(16YJCZH165)。
关键词
文化创意
转化机制
成果转化
产品思维
营销推广
culture creativity
transfer mechanism
achievement transformation
product thinking
marketing promotion