摘要
对游戏化设计方法和优秀的游戏化案例进行研究,挖掘分析如何将游戏化设计方法应用到互联网产品中。以游戏化设计常用的DMC金字塔理论为基础,分析动力、组件和机制在游戏化设计中的作用和联系,并应用以用户为中心的用户体验设计流程。分析论证出游戏化设计方法介入到互联网产品中的可行性和意义,帮助互联网产品提供更多元的设计思路。
Article’s objective is to study gamification design methods and excellent gamification cases,then analyzes how to apply gamification design to Internet products.Method is based on the DMC pyramid theory commonly used in gamification design,analyzing the effect and connections between Dynamics,Mechanics and Components in gamification design,and applying an user-centered design process that concentrates on user experience. Conclusion is that gamification design method involves in Internet products is feasible and significant,the article helps to provide more design ideas in Internet products.
作者
钟雨男
许懋琦
ZHONG YUNAN;XU MAOQI
出处
《设计》
2019年第23期152-154,共3页
Design
关键词
游戏化
互联网产品
用户体验设计
Gamification
Internet products
User experience design
