摘要
农产品品牌建设与发展是现代农业发展的重要体现,进行农产品品牌建设有利于提升产品内在价值.本文以全国农产品品牌建设情况为背景,结合阿鲁科尔沁旗农产品品牌建设和发展面临的问题,提出阿鲁科尔沁旗农产品品牌建设与发展的建议.
The construction and development of agricultural product brands is an important embodiment of modem agricultural development.It is carried out from extensive agricultural production to specialized branded production to enhance the intrinsic value of products.This paper puts forward suggestions on the construction and development of Aruhorchin Banner products brand from the perspective of national agricultural product brand construction and the problems faced by its development.
作者
王瑞新
杨恒山
WANG Rui-xin;YANG Heng-shan(College of Agriculture,Inner Mongolia University for Nationalities,Tongliao 028043,China)
出处
《内蒙古民族大学学报(自然科学版)》
2019年第4期357-359,共3页
Journal of Inner Mongolia Minzu University:Natural Sciences
基金
国家重点研发计划项目(2017YFD03008)
关键词
阿鲁科尔沁旗
农产品品牌
Aruhorchin Banner
Agricultural product brand