摘要
媒体技术的发展,改变了社会的传播格局,智库传播是影响智库发展的重要因素,也是新型智库建设的重要内容。文章分析了智库传播对于新型智库建设的重要意义,讨论了新型智库建设背景中智库传播的建设方向,并以CTTI来源智库为例,分析目前新型智库的传播现状,总结了目前新型智库传播存在着传播意识薄弱、传播渠道单一、传播内容单调以及缺乏完善的传播策略等问题,最后提出新型智库应该树立深刻自觉的传播意识,打造多元化的传播渠道,开发优质的传播内容,拓展国际传播能力,注重传播的灵活性。
The development of media technology has changed the social dissemination pattern.Think tank dissemination is an important factor affecting the development of think tanks,and it is also an important part of the construction of new types of think tanks.This paper analyzes the significance of think tank dissemination for the construction of new types of think tanks,and discusses the direction of think tank dissemination innovation in the construction of new types of think tanks.Then,this paper takes CTTI source think tank as an example to analyzes the current status of dissemination,and summarize the problems existing in the current think tank dissemination,such as the weak awareness of dissemination,the single channel of dissemination,the monotony content of dissemination and the imperfect dissemination strategy.Finally,this paper puts forward that the new types of think tanks should establish the profound consciousness of dissemination,build diversified dissemination channels,develop high-quality dissemination content,expand international dissemination capacity and focus on dissemination flexibility.
出处
《图书与情报》
CSSCI
北大核心
2019年第3期20-28,共9页
Library & Information
基金
教育部哲学社会科学研究重大课题攻关项目“推动智库建设健康发展研究”(项目编号：17JZD009)
江苏省社科基金重大项目“江苏新型智库建设与评价研究”(项目编号：16ZD007)研究成果之一
关键词
新型智库
智库传播
智库建设
传播行为
国际传播力
new types of think tanks
think tank dissemination
think tank construction
dissemination behavior
international dissemination power
