摘要
在当今的新媒体时代,各类信息都伴随着新媒体平台传播,使得人们获取信息的平台与渠道越来越多。伴随新媒体技术的不断发展,时政新闻的传播模式发生了较大的变革,全新的传播模式越来越受人们的喜爱,极大的改变着人们的生活。基于此,“学习强国”APP客户端应运而生,无论是从传播内容还是传播模式都进行了大胆的创新,全新的传播模式吸引着受众的注意力。主要以“学习强国”APP客户端为例,分析其在新媒体语境下的传播模式。
In today’s new media era, all kinds of information are accompanied by the dissemination of new media platforms, making more and more platforms and channels for people to obtain information. With the continuous development of new media technology, great changes have taken place in the mode of dissemination of political news. The new mode of dissemination is becoming more and more popular and has greatly changed people’s lives. Based on this, the "Xuexi.cn" APP client came into being. It has made bold innovations in both content and mode of communication. The new mode of communication attracts the attention of the audience. This article mainly takes the "Xuexi.cn" APP client as an example to analyze its communication mode in the context of new media.
作者
梁磊
LIANG Lei(Changchun Radio and Television Station,Changchun 130000,China)
出处
《中国有线电视》
2019年第9期1023-1024,共2页
China Digital Cable TV