摘要
基于扩展的重力模型,运用中囯入境旅游19个主要客源国2001~2015年的面板数据,在不同来源、不同动机的入境旅游市场分布的背景下,探索文化距离对海外市场入境中国游的影响。研究结果表明:(1)从总体上看,文化距离与海外市场入境中国游之间呈现出倒“U”形的非线性关系,既有促进效应,亦有阻碍效应。(2)在区分来源的检验中,文化距离与来自亚洲的入境旅游之间仍呈现出倒“U”形关系,但对于亚洲外的入境旅游的影响主要表现为阻碍效应。(3)在区分动机的检验中,文化距离与观光休闲和务工型入境旅游之间均呈现出倒“U”形关系,但对商务会议型入境旅游的影响不显著。
Based on an extended gravity model,the article explores the effect of culture distance on inbound tourism from overseas market to China with panel data of china's 19 major sources of tourists between 2001 to 2015 in the context of the distribution of inbound tourism market with different sources and motivations.The results show that:(1)culture distance and china's inbound tourism have an inverted U-shaped non-linear relationship in total,showing both stimulative effects and hindrance effects.(2)In the test of identification source,culture distance and inbound tourism from aisa to china also have an inverted U-shaped non-linear relationship,but culture distance has negative effect on inbound tourism from other continents.(3)In the test of identification motivation,culture distance and inbound tourism of sightseeing and leisure have an inverted U-shaped non-linear relationship,but the effect of culture distance on business and conference inbound tourism is not significant.
作者
王公为
WANG Gong-wei(School of History and Tourism Culture,Inner Mongolia University,Huhhot 010070,Inner Mongolia Autonomus Region,China)
出处
《云南地理环境研究》
2019年第1期17-21,29,共6页
Yunnan Geographic Environment Research
基金
国家社会科学基金一般项目“‘一带一路’视阈下‘万里茶道’旅游品牌的共商共建共享机制研究”(18BGL148)
内蒙古自治区高等学校科学研究项目:“‘一带一路’背景下内蒙古中俄蒙边境旅游协作机制研究”(NJSY17019)资助
关键词
文化距离
入境旅游
地理距离
旅游市场
culture distance
inbound tourism
geographic distance
tourism market
