摘要
为开展创新创业教育实践,广州大学会展经济与管理专业依托"会展综合实验"课程策划举办了广州青年创新创业展览会。广州青年创新创业展览会的成功策划举办具备如下几个因素:展览会主题积极正面、展览会机构密切合作、展览会创新不可或缺、经费支持必不可少。在实验课程教学中以创新创业展览会形式开展创业教育,需要从展览会定位、指导老师、领导机构、配套活动等多方面综合考虑。
Due to the shortage of funds and other reasons, the planning of public welfare Convention and exhibition activities is a problem encountered by many Convention and Exhibition colleges in practice teaching. Since 2015, Guangzhou University has planned to hold the Guangzhou Youth Innovation and Entrepreneurship Exhibition for the majors of MICE Economics and Management, setting a precedent for planning public exhibitions in the teaching of MICE comprehensive practical courses. By using the case study method, this paper holds that the successful planning and holding of Guangzhou Youth Innovation and Entrepreneurship Exhibition has the following factors: The exhibition theme is positive, the exhibition organization cooperates closely, the exhibition innovation is indispensable, the fund support is essential. Planning public welfare exhibitions in the practical teaching of convention and exhibition needs comprehensive consideration from the orientation of the exhibition, instructors, leading organizations, supporting activities and so on.
出处
《高教学刊》
2019年第5期30-32,共3页
Journal of Higher Education
基金
2018年广东省高等教育教学研究和改革项目"高水平大学建设背景下校企合作旅游人才培养模式的升级与实践"(粤教高函[2018]180号)
广州市高校第十批教育教学改革研究项目"‘研究锻炼
能力培养
地方服务’三位一体课程体系的构建与实施(编号:2019JG229)阶段性成果
关键词
会展经济与管理专业
实践教学
公益性展会
广州青年创新创业展览会
MICE Economics and Management
practical teaching
public welfare exhibition
Guangzhou Youth Innovation and Entrepreneurship Exhibition
