摘要
只有将乡村文化的建设、保护和传承与乡村旅游产业化发展紧密结合起来,才能有效地实现乡村旅游发展的综合效益。乡村旅游文化建设不仅有利于促进乡村传统文化的传承和传播,而且有利于形成鲜明的乡村旅游地域特色,提高乡村旅游产业化发展水平和乡村旅游业转型升级的速度。针对我国当前乡村旅游文化建设中存在的一些问题,提出要以农民为核心,积极发挥政府的引导作用,重视发挥各类新型经营主体的作用,形成促进乡村旅游文化建设的合力。
Only by closely linking the construction,protection and inheritance of rural culture with the industrialization of rural tourism,can we achieve the comprehensive benefits of rural tourism development effectively. The culture construction of rural tourism is not only conducive to the promotion and transmission of rural traditional culture,but also helps to form distinctive regional characteristics of rural tourism,improve the level of rural tourism industrialization and speed up the transformation and upgrading of rural tourism. Aiming at the existing problems in the culture construction of rural tourism in our country,this paper puts forward that farmers should play a leading role in the core of rural tourism and the government should play the guiding role,attaching importance to the role of all kinds of new business entities,so as to form the resultant force to promote the culture construction of rural tourism.
作者
乌兰
Wulan(Shandong Technology and Business University,Yantai 264005,Chin)
出处
《内蒙古财经大学学报》
2018年第4期26-29,共4页
Journal of Inner Mongolia University of Finance and Economics
关键词
乡村旅游
文化建设
特色
品牌
rural tourism
cultural construction
characteristic
brand
