摘要
如果说商品生产和商品消费中人的异化仅仅是抽象的异化,那么在符号消费中人的异化本身也被抽象化了。符号消费不但使人失去了反抗异化的对象,也使人失去反抗异化的能力,使人处于一种符号化的生存状态之中。在资本主义社会消费主义盛行,物的生产和符号的生产进一步结合,物的消费和符号的消费进一步混同,经由商品的符号化和符号的商品化,资本从对生产的控制转变为对符号的控制,资本通过符号对人的控制完成对人的控制。只有厘清异化在资本主义社会的表现形式和逻辑转换,才能深刻认识符号消费的本质及其背后人的异化,进而了解作为主体的人在消费中被符号彻底奴役的状况,为消解这种异化提供理论依据。
If the alienation of man in commodity production and consumption is merely abstract,then the alienation of man in symbol consumption is thereby made abstract as well.Man loses not only the object of anti-alienation but also the ability to oppose alienation because of symbol consumption,who gets stuck in a living condition that is symbolized.With consumerism prevailing in capitalist societies,production of goods and production of symbols are further combined,and consumption of goods and consumption of symbols get further compounded.Through symbolization of commodities and commercialization of symbols,capital converts its power of control from production to symbols,by which its control of man is accordingly realized.Only by carefully examining the manifestations and logical conversions of alienation in capitalist societies can we profoundly interpret the nature of symbol consumption and the alienation of man hidden behind,thereby understanding how the subjectivity of man becomes thoroughly enslaved by symbols in the behavior of consumption,and providing theoretical basis for alienation elimination.
出处
《东北大学学报（社会科学版）》
CSSCI
北大核心
2018年第1期7-12,共6页
Journal of Northeastern University(Social Science)
基金
教育部人文社会科学研究规划基金资助项目(13YJA720016)
辽宁省社会科学规划基金资助项目(L15BSZ005)
关键词
符号消费
异化逻辑
消费社会
symbol consumption
alienation logic
consumer society
