摘要
互联网+普惠金融的融合机制是新常态下推动普惠金融发展的一个新的契机。文章从互联网+普惠金融发展态势特点入手,通过对浙江网商银行服务模式案例得到诸多启示,通过普惠金融的SWOT分析揭示其发展的有利条件及制约因素,提出建立健全"互联网+"法制体系、完善普惠金融市场体系、推进数字化金融技术创新、有效降低成本、拓宽普惠金融覆盖面、加强风险意识教育等创新策略和建议。
Internet + Pratt & Whitney financial integration mechanism provides a new opportunity to promote Pratt & Whitney fi- nancial development under The New Normal. This paper starts from the characteristics of Internet + Pratt & Whitney financial development, and obtains a lot of inspiration from the case of MyBank service mode. Through SWOT analysis of Pratt & Whitney Finance, this paper reveals the favorable conditions and constraints of its development. It puts forward the establishment and perfection of " Internet + " legal system, improves Pratt & Whitney financial market system, digital financial technology innovation, to effectively reduce costs, broaden the Pratt & Whitney financial coverage, strengthen risk awareness education, and proposes other innovative strategies and recommendations.
出处
《商学研究》
2017年第6期96-101,共6页
Commercial Science Research
基金
国家社科基金项目(16BJY176)
教育部人文社会科学规划基金项目(12YJA790182)
湖南省社科规划基金重点项目(16ZBD011)
湖南省教育厅科研重点课题(11A064)