摘要
城市中的小户型家庭,生活空间相对狭小,有着广泛的物品收纳需求。越来越多的日用品企业开始转战电商平台,产品将从满足消费者的普适性需求到个性化需求进行转变。文章以企业产品开发项目实践为基础,首先分析了电商模式对家庭收纳类产品设计的影响,提出家庭收纳类产品设计原则,最后以衣物收纳产品设计实践为例,通过对特定用户行为习惯的充分研究,设计出满足用户痛点需求的产品,为相关日用品设计提供思路和参考。
The small size housing family in the city, who has relatively small living space, has a wide range of demand for daily necessities collection. A growing number of commodity companies are turning to e-commerce platforms, and products will shift from meeting the consumer's common needs to personalized needs. Based on the enterprise product development project practice, the article firstly analyzed the impact of the E-commerce mode on the design of family storage product design, then proposed design principles. Finally, taking the clothing collection product design practice as an example, through the full study of the specific user behavior, we designed the products that meet the needs of users' pain points, to provide ideas and reference for the design of related daily necessities.
出处
《设计》
2018年第1期108-110,共3页
Design
关键词
电商模式
收纳类产品设计
痛点需求
爆款思维
E-commercemode Storage product design Pain point demand Hot style product thinking