摘要
文化体验旅游是体验经济在文化旅游产业中的应用和拓展。现以山西省大同市为案例地,基于弘扬古都文化的开发理念和分市场、分阶段开发方式,初步策划历史文化游、民俗风情游、佛道朝圣之旅等文化体验旅游项目,并提出文化体验旅游开发策略。
The cultural experience tourism is the application and development of experiencing economy in the euhural tourism indushv. Take Datong city for example, this paper was based on the development concept of ancient culture and the development of the sub-market and phased devel- opment, planed preliminarily the projects of the cultural ex- perience tourism, such as the tourism of historical and cul- tural, folk customs, and Buddhist pilgrimage, and proposed the development strategy of the cultural experience tourism.
作者
李波
Li Bo(Shanxi Datong University, School of Culture of History and Tourism, Datong Shanxi, 03700)
出处
《北方经贸》
2017年第11期150-152,共3页
Northern Economy and Trade
基金
山西大同大学校级科学研究项目(2013K9)
关键词
体验旅游
文化旅游
开发
项目策划
Experience Tourism
Cultural Tourism
Devel- opment
Project Planning
