摘要
"互联网+"是经济、社会各领域向新业态转型的助推器,并为社会经济实体的改革、创新、发展提供了广阔的网络平台。各行各业通过与"互联网+"的深度融合,已创造出一些新的发展生态。外贸企业要积极应对"互联网+"的发展趋势,积极调整生产方式、营销模式、贸易市场、结算方式等经营思路,重点在产品质量、品牌运营、销售渠道、物流配送、售后服务等方面优化转型,不断开拓贸易发展新空间。
'Internet plus' is a booster to transform all fields of the economy and the society to their new forms,and provides a broad Internet platform for reform,innovation,and development of social and economic entities.In-depth integration of all professions and trades with 'Internet plus' has already created some new development ecology.Foreign trade enterprises should actively respond to the'Internet Plus'trend of development,adjust their management that includes mode of production,marketing,and account settlement,and focus on transformation and optimization of quality of products,brand operation,sales outlets,logistic distribution,and customer service,so as to continuously open up new spaces for their development.
出处
《江汉大学学报(社会科学版)》
2017年第3期71-75,共5页
Journal of Jianghan University(Social Science Edition)
关键词
互联网+
外贸企业
跨境电商
转型
'Internet plus'
foreign trade enterprises
cross-border e-commerce
transformation