摘要
通过分析2015年以来跨境电商发展的新趋势以及最新发布的跨境电商人才标准和人才需求目录的特征,并在此基础上讨论作为应用型本科院校的商务英语专业,应如何围绕"互联网+"时代外贸的新发展和市场对人才提出的新需求对既有的课程设置进行改革,培养出复合型的,有竞争力的人才。
This paper analyzes the new development trend of cross-border e-commerce since 2015, the latest released standards of cross-border e-commerce talents and the characteristics of talent demand directory. Based on that and targeting on the business English major in application- oriented colleges, the paper also discusses how to carry on teaching reform towards the existing curriculum setting according to new talent demands requested by the new development and market in the era of＂internet＋＂ so as to cultivate competitive talents of compound type.
出处
《黑河学院学报》
2017年第4期107-108,共2页
Journal of Heihe University
关键词
跨境电商
商务英语
课程改革
cross-border e-commerce
business English
curriculum reform
