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基于城市名片的地方文化创意产业发展研究——以镇江饮食名片再设计为例 被引量:2

Research on development of local cultural and creative industry based on the city's name card——Taking redesign of Zhenjiang's food card as an example
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摘要 作为经济全球化背景下的新兴产业,文化创意产业正迅猛发展,地方性文化创意产业的开发可从城市名片中挖掘灵感。目前城市名片的研究局限于城市的自身历史文化价值等方面。可将文化创意设计与城市名片相结合,通过再设计,赋予城市名片新内涵,以适应新时代的需求,形成地方性特色文化创意产业。 As a new industry, under the background of economic globalization, cultural and creative industry is e- merging and developing rapidly. The development of local cultural and creative industry can be designed from the city's name card. At present, research on the city's name card is mainly confined to the city's historical and cultural value and soon. Actually, cultural and creative design can be combined with the city's name card. In this way, we can redesign the city's name card and give it new connotation to meet the requirements of the new era and form cul- tural and creative industry with local characteristics.
作者 孟婷
出处 《镇江高专学报》 2017年第2期6-9,共4页 Journal of Zhenjiang College
基金 江苏高校哲学社会科学研究一般项目(2015SJD773)
关键词 城市名片 文化创意产业 镇江饮食名片 饮食名片 city's name card cultural and creative industry Zhenjiang's food card food card
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