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影响志愿态度与行为差异的因素分析——以计划行为理论为视角 被引量:3

Analysis of Factors Influencing the Differences Between Volunteer Attitude and Behavior——The View of Theory of Planned Behavior
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摘要 积极的志愿态度并不一定导致志愿行为的发生。除态度以外,志愿行为是否发生受到主观规范和知觉行为控制的影响。在志愿态度呈肯定的情形下,单位要求、公益宣传、经济状况、交往能力与志愿行为的发生呈负相关;政治面貌、教育水平、公益信息、时间充裕度与志愿行为的发生呈正相关。上述结论表明,政府过度主导、公益丑闻的集中爆发、缺乏有公信力和专业性的公益组织可能是阻碍当前中国公众将志愿态度转化为行动的深层原因。 A positive attitude to volunteer does not necessarily lead to voluntary behavior. In addition to the attitude, whether voluntary behavior occurs under the influence of subjective norm and perceived behavioral control. Under a positive attitude, unit requirements, public welfare propaganda, economic status and interpersonal skills showed a negative correlation with the incidence of voluntary behavior; the political status, education level, public information, and time adequacy were positively correlated with the incidence of voluntary behavior. The conclusion shows that government dominating public welfare excessively, the outbreak of public scandals, and the lack of credible and professional non-profit organizations may be blocking the process of translating current Chinese public voluntary attitude to the voluntary action.
出处 《青少年研究与实践》 2016年第4期70-76,共7页 Youth & Children Research and Practice
关键词 志愿服务 态度行为差异 主观规范 知觉行为控制 voluntary service differences between attitude and behavior subjective norms perceived behavioral control
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