摘要
为了评价和分析新乡市乡村旅游开发现状及影响因素,构建乡村旅游开发类型综合评价体系,权衡不同开发模式的利弊,根据新乡市乡村旅游的特点,将其开发类型归纳为五类:乡村风景型、红色旅游型、现代新农村型、农业资源型和自然风光型,运用层次分析法和模糊评判法,从基础设施建设、旅游资源开发、旅游经营管理等三个准则层对其进行综合评价。结果表明,自然风光型乡村旅游产业综合评价值最高,为0.82(最高为1.00)。自然风光型城乡环境建设、自然资源开发、景区投资环境、企业年终效益、游客满意程度方面表现突出,较之其他旅游类型,新乡市应优先发展自然风光型乡村旅游产业。在评价指标体系构建中,企业年终效益所占权重最大,为13.1%,成为衡量景区可持续发展的重要指标。笔者使用的综合评价计算方法简化了指标的量化,在权重的估算中去除了人为赋值的主观性,是一种新颖的综合评价计算方法。
In order to evaluate rural tourism development in Xinxiang and analyze its influencing factors,establish a comprehensive evaluation system for development modes of rural tourism, and weigh the advantagesand disadvantages of different modes, five development modes of rural tourism, namely rural scenery type, redtourism type, modern new country type, agricultural resources type and natural scenery type, were classifiedaccording to their development themes. A comprehensive evaluation was carried out using analytic hierarchyprocess（AHP） and fuzzy evaluation method in terms of infrastructure construction, tourism resourceexploitation and tourism operation and management. Results showed that the comprehensive evaluation valueof natural scenery type was 0.82 out of 1.00, which was the highest. The outstanding performance of naturalscenery type was mainly driven by rural environmental construction, natural resource exploitation, localinvestment environment, year- end profit of enterprises and satisfaction degree of tourists. Thus the authorssuggested that natural scenery type should be preferentially developed in the rural tourism industries ofXinxiang. Among all the evaluated indexes, the year- end profit of enterprises was with the largest weightcoefficient of 13.1%, indicating that it was an important index to evaluate the sustainable development of ascenery spot. The evaluation method developed by the authors is an innovative one which can significantlysimplify the quantification of indexes, and rule out the subjectivity in weight coefficient estimation.
出处
《中国农学通报》
2016年第30期193-199,共7页
Chinese Agricultural Science Bulletin
基金
河南省教育厅科学技术研究重点项目"我国旅游景区生态文明建设的路径研究"(14A630040)
中国农业科学院科技创新工程(ASTIP)
关键词
豫北地区
自然资源
景区
开发模式
权重系数
northern Henan Province
natural resources
scenic spot
exploitation type
weight coefficient
