摘要
互联网改变了传统旅游产业的运营方式,作为意识的载体,将身体人与意识人分离,形成生活世界与旅游世界之外的第三世界—"我的世界",一个虚实混合的世界,以UGC和通讯录为外部提示物。意识体验相对于真实旅游体验成为旅游研究新视角和创新旅游研究的重要内容。有关旅游的意识体验会在网上留下印记,形成第一旅游印象,真实体验之后,发生印象变更,逐步接近目的地真实,印象管理成为一个重要的概念。意识体验是有记忆的,消耗了精力与关注,真实旅游体验便成为了对精力付出的期权履行,旅游者满意程度取决于期权兑现结果。身心健康成为困扰当代人的主要问题之一,以有关温泉健康的意识体验为例,说明如何运用互联网思维进行意识体验设计和旅游产品开发。
The Internet has changed traditional operation mode of tourism industry, and as the carrier of consciousness, it separates ＂the body person＂ and ＂the consciousness person＂, forming a third world, namely ＂my world ＂ apart from the life world and the tourism world, which is a hybrid of the virtual and the real depending on the external reminders： UGC and address list. Compared with real tourism experience, consciousness experience is becoming the new perspective of tourism research, and going to be the important content of innovation tourism research. Awareness experience related to tourism will leave markings in the form of the fi rst impression on the Internet, and when real experience is done, the impression content will change, gradually close to the destination authenticity, based on which impression management has become an important concept. Consciousness experience process is with memory and consumption of energy and attention which indicates that real tourism experience is actually an option for the energy payment, and whether tourists satisfy or not depends on the option results. The issue of physical and mental health has become one of the primary concerns harassing contemporary people, taking awareness experience related to hot spring health as an example to show how to employ the Internet thinking to realize awareness experience layout and development of tourism products.
出处
《河北旅游职业学院学报》
2016年第1期20-25,共6页
Journal of Hebei Tourism College
关键词
互联网思维
温泉旅游
意识体验
印象管理
健康期权
Internet thinking
hot spring tourism
consciousness experience
impression management
health option
