摘要
针对在线逆向拍卖环境下采供双方利润分配问题,分别构建了非合作博弈模型和合作博弈模型,分析了两种情况下采供双方的利润分配策略,得出结论:双方合作策略优于非合作策略的利润,通过合理的利润分配和补贴政策,采供双方能够实现长期合作。
This paper focuses on the allocation of profits between supplier and buyer in online reverse auction, and constructs a non-cooperative game model and a cooperative game model. It analyses the profit distribution strategies of the two sides in two cases. It is concluded that cooperative strategy is better than non-cooperative strategy. The two sides can achieve long-term cooperation by reasonable profit distribution and subsidy policy.
出处
《现代工业经济和信息化》
2015年第22期18-20,共3页
Modern Industrial Economy and Informationization
关键词
在线逆向拍卖
利润分配
采供关系
online reverse auction
profits allocation
buyer-supplier relationship
