摘要
随着经济社会转型发展,公共(性)旅游资源开发利用的可持续性、公益性转型被提上政府的议事日程,成为旅游业转型升级的重要驱动力之一。文章基于公平-效率约束机制分析与构建,结合田野调查,探讨公共(性)旅游资源开发利用的价值理念转型、发展模式转型、管理体制转型问题。针对西部地区公共性旅游资源的禀赋上具有独特的稀缺性意义之特点,建议实施双轮驱动的策略,一是旅游产品开发方面,采取利用"稀缺"、制造"稀缺"的公共性旅游资源开发转型策略,走商品化之路。二是游客选择方面,优先考虑那些认同公益性价值观,以及具有生态环境保护意识和付费能力的旅游者。但是,随着西部地区经济发展水平的提高,公共性旅游资源开发转型升级理应回到公益型轨道。
With the development of economic and social transformation, the sustainable development and utiliza- tion of public tourism resources together with the transformation of public welfare are on the government's agen- da, which becomes one of the important drivers of the transformation and upgrading of tourism. This article dis- cusses some related issues of the development and utilization of public tourism resources, for instance, value transformation, mode transformation and system transformation. It is believed that the first key task of developing and transforming public tourism resources is to construct a new management mechanism based on property rela- tion instead of economic relations. And the development patterns like commercialization and public welfare- based approaches can be applied in the development of public tourism recourses.
基金
2012年度国家社会科学基金项目"城市休闲文化消费主导下旅游业转型升级路径及其综合改革研究"阶段性成果
项目号:12BJY124
关键词
公平-效率约束机制
西部地区公共(性)旅游资源
开发转型模式
equity-efficiency restraint mechanism
public tourism resources of the western areas of China
development transformation pattern