摘要
研究首先以旅游景区门票涨价前数年的数据为基础建立因果关系模型,并采用这一模型对景区门票涨价后的游客接待量进行了预测。再通过对预测值与门票涨价后景区的实际游客接待量进行比较,得出了门票涨价对景区游客接待量的影响。通过对黄山景区和峨眉山景区两个案例进行实证研究,结果表明:旅游景区通过门票涨价,明显地缓解了需求增长带来的压力,有效地减少了景区的游客接待量。
Increased enter fee of tourist attractions is a controversial issue. One of the major concerns has been the roles of limiting visitation to protect resources. This study assesses the impact of the increased enter fee on change in number of travelers that visited Mountain Huangshan and Emei Mountain. Causal model were developed based on secondary data from a few years prior to the fee policy change, and were used to predict demand in years following the fee change. The predicted demands of the causal model were then compared to the attractions＇ actual visitation. The differences between the actual and the predicted visitation mean that the change in the fee policy might have had an effect on the visitation. The results showed that increased enter fee of tourist attractions obviously alleviated the pressure of demand growth and effectively limited visitation.
出处
《广东农工商职业技术学院学报》
2015年第3期46-50,共5页
Journal of Guangdong Agriculture Industry Business Polytechnic
关键词
旅游景区
门票价格
游客接待量
黄山
峨眉山
tourist attractions
increased entry fee
tourists visitation
Huangshan Mountain
Emei Mountain
