摘要
ITMC市场营销沙盘中,企业通过零售分销渠道来销售产品非常重要,经营者制定合理的零售策略,利于提高市场销售额,降低经营成本,增加企业利润。应从合理分配零售规模,明确消费群体,制定合理的营销策略等方面入手。
In ITMC marketing distribution channels. The sand table, it is essential for the enterprises to market their products through retail of market sales, reduction of operation costs and increase of enterprises＂ profits are attributed to the operators＇ formulation of reasonable strategies, which calls for efforts on rational distribution of retail business scale, explicit knowledge of consumer groups, and formulation of rational marketing strategies.
出处
《南宁职业技术学院学报》
2015年第3期80-83,共4页
Journal of Nanning College for Vocational Technology
