摘要
基于共享员工竞争知识视角,通过文献梳理和概念分析,明确了社会化媒体给企业竞争情报带来的机遇和协作工作环境下竞争情报的优势,提出了社会化媒体应用背景下竞争情报的过程模型,构建了企业级协作式知识共享平台,为企业使用社会化媒体共享员工竞争知识提供理论依据。
From the perspective of employees competitive knowledge sharing, based on literature review and conceptual analy- sis, this paper identifies the opportunities and advantages of competitive intelligence provided by social media within collaborative working environment, puts forward the process model of competitive intelligence in the context of social media application, and constructs the enterprise-level collaborative platform of knowledge sharing. The paper aims to provide theoretical basis for enterprise to share employees competitive knowledge through the use of social media.
出处
《情报理论与实践》
CSSCI
北大核心
2014年第11期81-85,75,共6页
Information Studies:Theory & Application
关键词
竞争情报
社会化媒体
知识共享
competitive intelligence
social media
knowledge sharing
