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从零售业发展历史看实体店与电商之争 被引量:3

Competition between the Traditional Stores and E-commerce Trading from the Historical Perspective
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摘要 从零售业发展历史来看,电子商务其实只是一个零售业务,只不过是通过电脑实现的零售业务,电商最终将回归到零售本质。零售业的演进实质是供应链效率不断提高过程,表现为:供应链可以获取更多需求信息,更精确分析需求信息,更快反应需求信息,从而降低时间和成本,提高效率。 From the history of the development of the retail industry, electronic commerce is a retail business, but by a computer implementation of the retail business, the business will eventually return to the retail nature. The essence is the process of evolution of retail supply chain efficiency. Improve performance for sup- ply chain can get more demand information, the demand information analysis more accurate, information re- sponse demand faster, thus reducing the time and costs, improve efficiency.
作者 康兴涛
出处 《海南广播电视大学学报》 2014年第3期78-81,共4页 Journal of Hainan Radio & TV University
关键词 电商 零售 供应链 Electric Retail Supply Chain
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