摘要
对郑州市区205名消费者进行调查获得数据,并通过计量模型分析了消费者对食品安全评价的影响因素。得出结论:男性消费者、年龄大的消费者、家中没有12岁以下小孩的消费者、对政府制定食品安全监管政策满意度高的消费者和对食品安全事件关注度低的消费者对食品安全评价较高。
The article obtains data from a questionnaire survey made on 205 Zhengzhou urban consumers and analyses the effects of consumer evaluation on food safety assessment using an econometric model. The conclusion indicates that male consumers, elder consumers, and consumers whose household does not include children under the age of 12, have a high satisfaction level on government regulatory policies for food safety; consumers who have low food safety awareness also have a high opinion on food safety.
出处
《华南农业大学学报（社会科学版）》
CSSCI
2013年第4期72-79,共8页
Journal of South China Agricultural University(Social Science Edition)
基金
河南省软科学项目(132400410139)
河南省教育厅科学技术研究重点项目(13A630601)
关键词
食品安全
政府信任
城市消费者
消费行为
food safety
trust in government
urban consumers
consuming behavior
