摘要
战略地图是一种有效的战略表达、沟通、管理、实施和评估战略规划的手段,目前已经从商业领域引入高等教育领域。本文对战略地图的概念及其在高等教育领域的发展历程进行了介绍。在此基础上,本文还试图通过聚类方法建构一个战略地图规划的理想模板,并以清华大学为实例,将其战略规划转变为战略地图,为以后大学将自己的战略规划转变为战略地图提供范式和借鉴。
A strategy map is an innovative tool that has been borrowed from the business sector and applied in higher education institutions （HEIs） to enhance organizational management. This study ex- plores the development of strategy maps in universities as transformational management tools, and makes an in-depth analysis of strategy maps of 15 universities from a comparative perspective, in terms of content and style. The comparative study produces a generic model of？ university？ strategy map and Tsinghua University is then used as a case study to illustrate how to support university strategic plan- ning with the strategy map.
出处
《清华大学教育研究》
CSSCI
北大核心
2013年第4期64-71,共8页
Tsinghua Journal of Education
关键词
战略地图
战略规划
高等教育
大学
清华大学
strategy map
strategic planning~ management
higher education
university
