摘要
桂林师专联通模拟销售公司至今已成立三年,其在培养市场营销专业学生职业技能、促进就业方面发挥了重要作用。为促进校企合作的进一步发展,文章总结了市场营销专业实训基地暨中国联通模拟销售公司合作的内容、方式、效益以及存在的问题。
The Unicom simulated sales company has been established for three years, which helps to develop marketing majors＂ occupational skills and plays an important role in promoting the employment. In order to promote the development of the cooperation between the college and the enterprise, this paper summarizes the content, way, and benefits of the cooperation as well as the existing problems.
出处
《桂林师范高等专科学校学报》
2013年第3期129-132,共4页
Journal of Guilin Normal College
关键词
高职高专
校企合作
模拟销售公司
vocational colleges
cooperation between colleges and enterprises
simulated sales company
