摘要
文中旨在帮助快递公司更好地管理客户信息、保留客户以及提升客户价值。通过对客户信息的完整挖掘与记录,可以让新进销售人员在前人的基础上跟进,维护与客户的联系,最终使快递公司在信息时代占据竞争的制高点。
This paper aims to help express delivery company to better manage the customer information, retain customers and enhance customer value. Through the complete excavation and record of customer＇ s information, it allows new sales staff to follow up customer and maintain the contact with customer on the base of Previous. And ultimately, make Express delivery company occupy the commanding heights of the competition in the information age.
出处
《物流工程与管理》
2013年第2期62-63,共2页
Logistics Engineering and Management
关键词
目标客户
数据库
客户关系管理
target customers
database
customer relationship management
