摘要
运用资料法、访谈法、问卷法、统计法和逻辑法对中国职业足球联赛球迷观赛影响因素进行了系统分析,旨在为中国职业足球市场的良性发展提供依据。结果显示:假球、黑哨的存在是影响球迷观赛的最重要因素;比赛水平因子、服务水平因子、个人家庭因子和场地条件因子构成了中国足球联赛球迷观赛的多维结构影响因素体系。
By the methods of documentation,interview,questionnaires,statistics and logic method,this paper analyzes the affective factors which influence fans watching of Chinese professional football league,aiming at offering basis for the sound development of China＇s football market.The results show that： false ball and soccer fraud are the decisive influential factors;game level factor,service level factor,personal and family factor and site condition factor constitute the multidimensional structural factors system which influences fans watching of Chinese professional football league.
出处
《北京体育大学学报》
CSSCI
北大核心
2012年第10期140-144,共5页
Journal of Beijing Sport University
基金
国家哲学社会科学青年项目<我国职业足球市场秩序规范化管理的长效机制研究>(10CTY019)
关键词
职业足球
联赛
球迷
professional football
league
fans
