摘要
以博弈论为工具,运用Bertrand寡占模型,揭示企业当前的竞争状态与机理,再引入现代物流服务水平变量,深入分析服务水平对市场竞争的重要影响,最后根据分析提出农产品物流企业相应的发展策略,为发展农产品物流企业提供理论依据。
With game theory as a tool,the Bertrand oligopoly model was adopted to reveal the current competition status and mechanism of enterprises,and then the modern logistics service level variables were introduced for an in-depth analysis on the impact of services level on market competitiveness.Finally,some development strategies were proposed for agricultural products logistics enterprises based on an analysis,so as to provide a theoretical basis for the development of agricultural logistics enterprises.
出处
《安徽农业科学》
CAS
2012年第29期14581-14584,共4页
Journal of Anhui Agricultural Sciences
