摘要
通过分析,新疆入境旅游人数和外汇收入增长趋势明显,总体发展缓慢,竞争力弱化、趋势明显,但市场结构相对合理,应合理进行空间布局及优化旅游消费结构。文中运用旅游客源市场评价指标体系,通过时间、空间、消费和需求结构,分析了大量相关数据,通过EXCEL软件统计、文献分析等方法,定量计算和分析了1999-2009年11年间新疆国际旅游客源市场地理空间结构、旅游偏好亲景度和市场竞争态时空演替特征、包括新疆目的地竞争态动态演化模式,"亲景度-竞争态矩阵模型",对新疆入境客源市场结构特征进行了比较分析,并提出开拓新疆入境旅游客源市场的针对性对策。
By the research on tourist market of inbound tourism it was showed that the number of foreign tourists and the income of foreign exchange were on the increase in Xinjiang with a relatively reasonable market structure but slow development in general and weak competitive power. In addition, we should reorganize spatial distribu- tion and refine tourism consumption structure. We used evaluation index system of tourist market to analyze a vast number of data in aspects of time, space and consumption structure. On this basis, we did quantitative calculation in Xinjiang as well as ＂ the preference scale and the marketing competition state matrix model＂ during the 11 years （from 1999 to 2009）. Only in this way can it be possible to make pertinent strategies to develop tourist market for inbound tourism in Xinjiang.
出处
《干旱区资源与环境》
CSSCI
CSCD
北大核心
2012年第6期220-226,共7页
Journal of Arid Land Resources and Environment
基金
2012年西北师范大学青年教师科研能力提升计划项目阶段性成果
2012年甘肃省教育厅科研规划项目
阶段性成果
2012年甘肃省哲学社会科学规划项目
阶段性成果资助
关键词
地理集中指数
入境和目的地客源市场
亲景度和竞争态
波士顿矩阵法
新疆
the index of geographical concentration
foreign tourism market and destinations
the preferencescale and the competition state
Boston Matrix Analysis
Xinjiang
