摘要
互文性是文本的一个基本特性,它泛指一个文本对其他文本的指涉现象。本文借用Kristeva的互文性理论为分析框架,以2010年广州亚运会会徽为例,尝试对多模态文本中的互文性进行研究分析,结果表明在文本创作过程中,外在的影响和力量被纳入其中,因此读者可以从更加宽宏的视野来把握和审视多模态文本。
Intertextuality is one basic characteristic of text,which refers to the allusion of one text to another.This paper takes the emblem of Guangzhou Asian Games as an example,attempting to make an intertextual study of the emblem in the analytical framework of intertextuality theory by Kristeva.It is found that external influences and forces are absorbed during the production of text,so that readers can comprehend and appreciate multimodal texts from a much wider perspective.
出处
《阜阳师范学院学报（社会科学版）》
2011年第1期135-138,共4页
Journal of Fuyang Normal University：Social Science Edition
关键词
多模态文本
互文性
话语分析
multimodal text
intertextuality
discourse analysis
