摘要
探讨了中国传统文化对于标志设计的借鉴和启示,从传统色彩、汉字以及传统图形三个方面分析了传统文化的形态及理念在标志设计中的应用与发展。
The reference and inspiration of traditional culture for logo design are discussed in this paper. The application and development of the traditional culture's modality and idea in modem logo design are also analyzed from three aspects : traditional colors, Chinese characters, and traditional graphs.
出处
《湖南工程学院学报(社会科学版)》
2009年第1期124-126,共3页
Journal of Hunan Institute of Engineering(Social Science Edition)
关键词
标志设计
传统文化
传统色彩
传统图形
logo design
traditional culture
traditional colors
traditional graphs