期刊文献+

从曼联收购案看对体育经济的投资 被引量:1

Viewing the Economic Investment of Athletics from the Case of Buying Manlian
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摘要 体育经济是近年来出现的名词。随着体育职业化进程在全球范围内的不断深入,体育与经济的关系越来越密切,体育经济也随之出现并且在经济领域扮演着极为重要的角色。在该领域中,以英国曼联职业足球俱乐部被天价收购所引起社会反响最为巨大。以此例为出发点,从成本与收益的角度来重新度量经典足球俱乐部的收购,运用经济学理论分析曼联收购案的可行性,从而总结职业足球的盈利方式,定义职业体育俱乐部收购的风险因子。并对中国职业足球领域经济投资中出现的一些问题给予一些建议和思考。 The athletics economy is a word appear in recent years, turning the progress along with the athletics occupation continuously thorough within the scope of global, the relation between athletics and economy is close more and more, athletics the economy also appears immediately and plays the extremely important role in the economic realm.ln that realm with the British Manlian occupation football club were procured to cadre the society echo by the exorbitant price the most huge.Take this as the point of departure, come to the generous character classic football club to re- procure from the angle of cost and income, the usage economics theories analysis the Mnalian procures the possibility of the care, thuus tallying up the earnings method of the occupation football, the risk factor that the definition occupation athletics club procure.Combine to economic investment of the Chinese occupation football realm emergence of some problem give some suggestions and thinking.
作者 李钊
出处 《经济研究导刊》 2007年第6期70-72,共3页 Economic Research Guide
关键词 职业体育 经济投资 俱乐部收购 professional athletics economic investment club buying
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