摘要
从构建旅游城市品牌、加强旅游企业文化建设及旅游商品开发几个方面,提出了对提升桂林旅游竞争力的一些思考,希望能对桂林旅游业的发展有所帮助。
This paper describes some thoughts on how to improve competitive capacity of Guilin tourism from the aspects of developing tourist city fame, strengthening the construction of tourist enterprise culture as well as opening up tourism commodity. And the author hopes that it will be helpful for the development of Guilin tourism industry.
出处
《桂林旅游高等专科学校学报》
2007年第2期288-292,共5页
Journal of Guilin Institute of Tourism
关键词
桂林
旅游竞争力
文化思考
:Guilin
competitive capacity
cultural thought