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两级供应链中单周期产品的Stackberg博弈模型 被引量:1

两级供应链中单周期产品的Stackberg博弈模型
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摘要 在单周期产品的生产商-零售商的供应链中,需求的不确定性会对供应链双方的决策产生重大的影响。本文首先考虑了一个供应商面临两个不同零售商的情形,通过建立的Stackberg博弈模型,具体分析了零售商和生产商的决策。并进一步考虑了一个供应商面临多个零售商的的情况。 In single - period product supply chain , the demand uncertainty must affect the actions of both sides in supple chain. The paper firstly considers a case when a manufacturer faces two retailers by building Stackberg model,analyzes the policy of retailer and manufacturer. Moreover,the paper makes future consideration of another case when a manufacturer faces n retailers.
作者 马丽 王爱云
出处 《科技信息》 2007年第7期17-18,共2页 Science & Technology Information
关键词 单周期产品 Stackberg博弈模型 需求的不确定性 single - period product Stackberg game model demand uncertainty
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