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寻找物品的社会意义关于消费文化的理论研究 被引量:1

The Consumer Culture Theory of Social-anthropology-oriented
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摘要 对消费文化的研究,马克思主义、符号学以及人类学和社会学构成了三种主要的方向。马克思主义从“生产主义的视角”研究消费;符号学认为消费是“符号的系统性操作活动;”当代人类学和社会学则努力寻找物品(商品)的社会意义。消费是文化的,消费文化又与具体的社会实践和历史紧密相连。 Marxism, Semiotics, anthropology and sociology constitute three main directions of consumer culture studies in the current. Marxism researches consumption by the perspective of productivism. Semiotics points out that the consumption is the systemic operational activities of the symbols. Contemporary anthropology and sociology try the best to find the social significance of the goods. Consumption is culture phenomenon, at the same time, consumer culture is closely linked with the specific social practice and history.
作者 方劲
出处 《重庆科技学院学报(社会科学版)》 2006年第6期102-106,共5页 Journal of Chongqing university of science and technology(social sciences edition)
基金 云南省教育厅科学研究基金项目"云南省少数民族贫困地区消费文化研究"(06J098G)研究成果
关键词 消费文化 物品 社会意义 Consumer Culture Goods Social Significance
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