摘要
随着计算机技术的不断革新,网络媒体获得了空前发展,它在带来种种便利的同时,也使人类逐渐远离大自然。通过“拟仿”,网络媒体创造了一个全新的、虚幻的“公共领域”。这种完全不同于传统媒体的信息传播方式消解了现代社会一直以来的话语霸权而貌似让普通公众享受到了前所未有的“自由”,但这种虚幻的自由仍不过是网络媒体获得注意力经济的一种手段。人就像不断加热的水里的青蛙,渐渐丧失了对网络应有的批判意识与警惕心理,而生存在一个异度空间中。
The constant innovation of computer technology has helped the network media enjoy an unprecedented development. It has brought mankind various kinds of convenience but at the same time taken him away from nature. Through "simulation", the network media have created a brand -new and illusory "public domain". This is a new way of information transmission completely different from the traditional one. It has disintegrated the discourse hegemony of modem society and provided a false impression that the public can enjoy more "freedom" than ever before. However, this illusory freedom is only a means of obtaining attention economy by the network media. In this case, man, like the frog in increasingly heated water (a famous experiment), will graduate lose vigilance against and criticism of the network.
出处
《思想战线》
CSSCI
北大核心
2006年第3期56-60,共5页
Thinking
关键词
网络媒体
地球村
异度空间
注意力经济
network media
global village
another space
attention economy